Kellan Lutz Strips Down To His Underwear

Twilight hunk Kellan Lutz is stripping down to his underwear for the new Calvin Klein collection called “X”. A nice new and trendy addition to the A-List Calvin Klein celebrity line-up which has in the past included Mark Wahlberg, Antonio Sabato Jnr, Michael Bergin and Travis Fimmel. These are all big shoes to fill but Kellan most definetely has the stuff to pull it off.

“I started out modelling so this is the pinnacle,” Lutz says of the Spring 2010 campaign. “What more can you do than be on a billboard for something that you grew up thinking was super sexy and classy? It’s really prestigious and I love it” Lutz said.

The launch of this line begins on March 1 2010 and will be completed by the addition of “True Blood” star Mehcad Brooks, Spanish tennis player Fernando Verdasco and Japanese athlete Hidetoshi Nakata.

The advertising campaign will also be accompanied by behind the scenes footage and 3D advertising. So if you’re keen to get up and close to Kellans crotch then pull out those 3D glasses.

Lutz is not the first Twilight superstar to be seen in his underwear. Robert Pattinson pre-Twilight was also seen to be strutting his stuff in his underwear. Modelling began as career for both these gorgeous actors before they graced the silver screen, so who knows maybe the future holds a cast and crew underwear shoot.

Buy 2 CK Get 1 Free

You can now buy a great value 3 pack of Calvin Klein Cotton trunks for the price of two. This fantastic multi pack contains a grey, white and black pair of trunks for only $99.95. This would make a great Christmas gift and will seem like you have spent a small fortune when really you got an absolute bargain. Also when you buy this item domestic shipping is completely free!

Free Gift with CK Purchase – Ended

You can’t go past the fantastic range of Calvin Klein underwear featured on DUGG. Not only can you buy some underwear but you will also receive a free gift when you spend $80.00 or more on Calvin Klein underwear. There is sure to be something very fitting, whether it be socks, jocks or singlets. Conservative or a little adventurous are both available in the CK range and in a range of colours as well.

This offer has now ended.

Calvin Klein’s Smoldering Steel

Sizzle in the newest Calvin Klein Steel Cotton Low Rise Trunk, the newest and even hotter addition to the collection. They look good, breathe and last. Made from 94% cotton and 6% Lycra, the lightweight cotton low rise underwear has a body-defining fit.

The new edition is part of the eye catching special edition underwear nestled in silver metallic packaging that marks “Celebrating 25 Years of Calvin Klein Underwear.” The specially packaged underwear designed with a metallic silver waistband for an edgy masculine look that is attractive to the eye. It has excellent quality with superb stitching and an even cut. The gorgeous 2-inch waistband is woven with metallic thread that highlights the CK logo in the front.

Available in mosaic blue and cheddar orange, the micro fiber double-layer contour pouch flatters the physique with perfection, and gives super support. The smooth, soft feel, exudes Calvin Klein’s high quality.

The Lycra blend holds its shape throughout the day and allows free flow of movement, with comfort and flexibility. Maximum comfort affords everyday wear. This $59.95 new addition is a worldwide best seller for Calvin Klein.

Popular Men’s Underwear Styles

Jockstraps

Boxer Briefs

Thongs & G-Strings

Briefs

New Calvin Klein Black & White Range

When browsing the mens underwear section of any department store you will be hard pressed to see a pair of mens trunks, briefs or boxers without a logo embossed elastic waistband with a brands name emblazoned for all to see. Calvin Klein whom are synonymous with mens underwear and the first brand to come to mind were the pioneers of this ubiquitous strategy which launched their mens underwear label back in 1982.

For Autumn 2009 Calvin Klein are upping it’s luxurious credentials with Calvin Klein Black for women and Calvin Klein Black and White for men.

It makes sense for Calvin Klein Underwear to release a new collection that stands our from mainstream underwear, especially with the UK market now inundated with international lingerie retailers and fashion multiples increasing their lingerie and underwear offerings.

The new Black and White range for men is split into two categories. Black is solely focussed on fit and comfort whilst White combines luxury designs with soft fabrics and both retaining a premium feel.

Fine microfibres allow for breathability and air circulation within ther Black range and a woven black jacquard waistband (with embossed logo of course) adds an extra element of luxury. This same style waistband is also used on the White range but the primary focus here is on high quality cotton blends for super soft mens underwear.

To compliment the ranges, Calvin Klein Underwear will launch separate gift boxes for its customers in time for Christmas

Calvin Klein Jockstrap

Each year Calvin Klein retires different underwear lines and introduces a new one. Not only is this the cycle of life for the industry and a way of keeping things fresh, it’s also a signal that the Calvin Klein designers have, once again, improved an already fantastic product. One of this year’s new lines was the Tech Alive line, for athletic, sports driven and active men that have a need for a jock strap.

Available in two colors, black or white, both having a 1-1/2” soft, white, microfiber, tagless Coolmax© waistband, dressed with the repeating Calvin Klein signature logo and a thin red stripe across the top. Made out of 85% Nylon and 15% Elastane mesh, a synthetic blend that feels like a natural fabric. The Elastane is used for maximum stretch-ability, and the mesh is used for breath-ability, the mesh holes are quite inconspicuous due to the double layer construction of the fabric. The engineering of this design coupled with the fabric technology used in this jock strap also aides in moisture control, for maximum comfort.

Maintaining the classic look and design, as well as making this jock strap more durable and functional, the 1” wide leg straps are made out of the strong and stretchable Elastane microfiber elastic. The overall sizes run true, though the front pouch offers a bit more room than average, this is ideal if you like bit of extra space and freedom.

The care instructions and other label information, approximately 4-3/4” wide x 1-3/8” tall, have been heat-infused into the back of the waistband, allowing this jock strap to lay smooth against your back.

Calvin Klein Sports Briefs

The alluring, open-sided Sports Briefs by Calvin Klein are redefining men’s brief underwear. This sports brief is uniquely tailored to offer support with as little coverage as possible for a brief. Constructed with a 95% Cotton and 5% Elastane blend, for maximum elasticity, these underwear are comfortable, body hugging, smooth and sexy.

The Elastane is a natural feeling fabric that, combined with CK’s innovative soft stretch cotton fabrication design, stretches without getting stretched out, maintaining it’s shape through wash after wash, while providing a modern, body defining fit. Available in black or white, both with a black waistband branded with the repeating Calvin Klein signature in white lettering; they run true to size and are available in sizes from small 28”-30”, to extra large, 40”. The design offers a smooth, supportive pouch and high cut legs for a full range of motion; the ideal choice for the active man and who wants support but also needs the freedom of movement with minimal coverage.

This sports brief is a good choice for everyday wear and modern active lifestyles. They are very comfortable to wear with a pair of jeans, when going to the gym or out for a run. The rise is cut low for the most current fashions, and the streamlined fit will work with most any outfit. The tag is heat-infused into the back of the waistband to avoid irritation and allow the underwear to rest flat on your back. Care is easy, simply wash with like colors and tumble dry.

 

Click Here for the Entire Calvin Klein Mens Underwear line>>

The Emerging Market for Men’s Underwear

As we have seen in the past the men’s underwear and swimwear market was not very diverse and was reserved mainly for the benefit of the female market. Going from a relatively monochromatic visual style to now having every colour under the sun and made from a large variety of innovative fabrics ranging from cotton, to chiffon, to silk and now mens underwear designer 2(x)ist introducing soy based fabrics. Similarly this wide variety can also be found in mens swimwear – going beyond board shorts and “speedos” with a vast array of designer brands.

Once considered purely functional men’s underwear has increasingly become an object of self adornment and self expression. This newfound sense of fashion and grooming has led coining the term “metrosexual” and is not necessarily viewed as a gay style but for a man wanting to be more creative, individualistic and aesthetic.

So you may ask “Why has this change occurred”? There are a few contributing factors.

In today’s society homosexuality has become more widely accepted. Men whom previously hid themselves from their true nature (also known as being in the closet) now have more freedom to be themselves. Many gay men are well-off city folk and therefore have the financial clout to indulge their expensive tastes. Catering to this growing demographic are such designer mens underwear brands as Calvin Klein, 2(x)ist, C-IN2, HOM, Andrew Christian and many more.

Male beauty and adornment is no longer in the shadows due to this rise in gay culture and this form of self expression has gone mainstream. So now we see “straight” men emulating their gay counterparts and becoming far more style conscious.

The loosening up of gender roles has also resulted in young straight men increasingly investigating style and fashion. While being well groomed used to be seen as effeminate, nowadays it is considered an integral part of heterosexual masculinity. Today’s young women, being more demanding than in the past, have added to this trend by requiring that their partners are not mere slobs in t-shirts and grubby jeans, but smartly dressed and exuding style and self respect.

These young, fit, style conscious men even have their own title. They are “metrosexuals”.

Today’s male sporting stars are more often than not metrosexuals. They are role models to millions all over the world, and enjoy a level of celebrity as great as any movie idol. Not surprisingly, several of these stars including David Beckham and Pat Rafter have decided to take advantage of their fame by venturing into the men’s underwear market!

These forces combine to create the phenomenon we see today: young fit, style-conscious men – both gay and straight – who have money to burn are exercising their considerable economic clout through their choice of clothing, particularly underwear and swimwear.

The New Age of Men’s Underwear

Mens underwear fashion has in the last 15 years begun to gain some considerable notice in the top fashion circles. The days of simply being a practical garment are now gone, although comfort and innovation are still the reigning factor in design and implementation.

We are now able to see the evolution of mens underwear has arrived. The revolutionary step in the right direction has brought changes that men are now willing to embrace. The move to a metrosexual and personal grooming nation have seen men co-ordinating their underwear with their outerwear and people are beginning to take notice.

The largest fashion designers have certainly taken notice of this trend and have created men’s underwear in the long desired attempt to answer to this need that is growing exponentially. The largest of mens designer underwear are 2(x)ist, Calvin Klein, Hugo Boss, C-IN2 and HOM with all the regulars such as mens boxers, briefs, jockstraps and the now more widely accepted g-strings/thongs and jock straps are now all an inclusion in their latest collections.

In order to differentiate from the rest some mens underwear designers such as 2(x)ist have now begun manufacturing innovative fabrics and weaves such as the new 2(x)ist Liquid Cotton which is a strong yet comfortable fabric, sporting the ability to stretch yet retain it’s elasticity and shape. Now also as a newcomer to their line is the mens 2(x)ist Soy based garments.

Whilst being modern and stylish most men’s underwear designers have still retained the most classic of styles which never go out of fashion.

Calvin Klein Body Stretch Collection Mens Underwear

Another new introduction in the Calvin Klein Mens Underwear line is the Body Stretch collection. With the same contemporary fit as the Body collection but with added stretch for comfort and shape retention. Available in a sport brief, no-show brief, trunk, boxer brief and low rise trunk.

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